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Adverty AB: Adverty receives funding of SEK 36 million before listing on Nasdaq First North

Adverty AB (publ) has during its IPO acquired a distribution of
ownership to the required number of shareholders to qualify for a
public listing of its share and has received a funding of SEK 36
million for its future expansion.

Adverty AB (publ) ("Adverty") has during its recent IPO acquired the
required number of shareholders, in addition to its existing number
of shareholders, to qualify for a public listing of the company's
share at Nasdaq First North. During the IPO period, Adverty has
received funding of SEK 36 million, whereas SEK 8 million is
subscribed for in the IPO, another SEK 8 million is provided through
a convertible note with right for Adverty to enable immediate
conversion into shares, and another SEK 20 million which, through the
sole discretion of Adverty, can be drawn in so-called tranches of SEK
4 million each upon five events. Upon a draw of a tranche, warrants
will be issued to the lender as well as to all other shareholders to
reduce dilution.

Board, management and founders have subscribed for SEK 2,5 million in
the IPO.

"It is gratifying to recognize the large funding that the company has
received, considering the recent market climate which the company has
experienced during the rather limited subscription period. It is with
great confidence that we are now looking forward to the final
approval by Nasdaq First North, as well as enabling the launch of the
company's ambitious growth plans." says Mr. Niklas Bakos, CEO,
Adverty AB (publ).

Adverty has completed the distribution of ownership through its IPO
prior to becoming approved for listing of its share at Nasdaq First
North, by offering 2 700 000 new shares in the company at a share
price of SEK 7.50 per share, equal to a maximum share issue of
approximately SEK 20.3 million, gross. The number of shares will
through this IPO share issue increase by 1 074 999, from 10 639 951
to reach 11 714 950, upon registration at the Swedish commercial
register (Swe: Bolagsverket). The subscription period included in the
offering was valid from and through October 1, 2018 until October 16,
2018. In conjunction to the IPO offering, a total of approximately
260 new shareholders was added whereas the company has approximately
300 shareholders prior to the IPO.

Preliminary time plan

Settlement notes sent to those who have received share allocation: October 19, 2018

Settlement (payment) date for settlement notes: October 23, 2018

Estimated first day of trading on Nasdaq First North: November 1, 2018


Mangold Fondkommission AB is financial adviser and law firm Hamilton
KB is legal adviser to Adverty in conjunction to the IPO as well as
for the public listing of the company's share at Nasdaq First North,
Stockholm. Mangold will act as Certified Adviser to the company.

For additional information, please contact:

Mr. Niklas Bakos, CEO, Adverty AB (publ)

Phone: +46 703 66 96 46


Mr. Henrik Sundewall, chairman of the board of directors, Adverty AB

Phone: +46 768 77 00 00


About Adverty

Adverty, founded in 2016, is an advertising technology company that
brings together brands with its consumers at the right time and
place, through its groundbreaking platform for immersive VR, AR and
mobile experiences. The technology creates a new easy-to-use source
for app developers through unobtrusive seamless advertising. More
information at


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