Bli medlem
Bli medlem

Du är här

2017-07-12

Bayn Europe AB: The largest manufacturer of soft drinks and juices in Greece launches Ice Tea with Bayn's natural and healt...

In February this year Bayn Europe AB signed a Letter of Intent with
the Greek production and distribution company Paxman Ltd. Their
client Loux - Greek's largest manufacturer of soft drinks and juices
- launched Plus 'n Light Ice Tea to the major retail stores during
the second quarter. Bayn supplies the solution to Loux. Plus 'n light
is a new generation of soft drinks with 60% less calories, and
natural sweeteners that provide the authentic delicious taste. It
follows the philosophy of the innovative products that respond to
consumers' needs for a more balanced diet, without added sugar and
artificial sweeteners, rich flavor and unique pleasure. Loux Plus 'n
Light Ice Tea is launched in three flavours; lemon, peach and mixed
fruit.

"The Greek leading producer taking the initiative for sugar replacment
in ice tea is another proof for the healthy sugar reduction trend.
Bayn has been in Greece market before and met resistance of market
launches with our Stevia solution. The new cooperation between Bayn
and Paxman made a strong showcase of win-win business", said Lucy
Dahlgren, managing director of Bayn.

"Stevia is a very special ingredient which requires solid knowledge
and application capability. I am happy to add the value to our
important customer such as Loux, thanks to our cooperation with Bayn.
We look forward to a long term cooperation with Bayn for healthy and
tasty sugar reduction in Greek market", said Stavros Frangias,
managing director of Paxman.

About Bayn Europe:

Bayn Europe is an independent supplier of cutting edge and healthy
sugar reduction solutions for the food and beverage industry. Bayn's
ingredient solutions from natural sources, refined through scientific
research and extensive market experience, facilitate new healthier
formulations and total solution focused on taste and texture to help
food and beverage companies around the world reduce sugar and
calories in their products. Bayn Europe was founded in 2009 in
Stockholm, Sweden, and is listed at Nasdaq Stockholm, First North,
since 2014.

Mangold Fondkommission AB is Bayn's certified adviser. Telefon
+46-8-5030 1550.

For more information, please contact Lucy Dahlgren, Managing Director
Bayn Europe AB, e-mail ld@bayn.se

-----------------------------------------------------------
http://news.cision.com/se/bayn-europe-ab/r/the-largest-manufacturer-of-s...
http://mb.cision.com/Main/5651/2306023/699202.pdf

Författare Cision

Tala om vad ni tycker

Tala om vad ni tycker

Ni är just nu inne på en betaversion av nya aktiespararna. Lämna gärna feedback på vad ni tycker i formuläret nedan.