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2015-10-12

STMicroelectronics: ST and XMetrics Help Swimmers Set the Pace in the Pool

Leading-edge Internet-of-Things technologies propel unique swim monitor with
real-time audio feedback

Geneva, Switzerland; Milan, Italy, October 12, 2015
-- Tiny motion-sensing and data-processing chips from STMicroelectronics, a
global semiconductor leader serving customers across the spectrum of
electronics applications, have enabled the ultimate activity tracker designed
for swimmers by swimmers with breakthrough positioning accuracy and real-time
audio feedback from XMetrics, an innovative wearable-tech maker.

The ergonomic and lightweight device, which shares the company's name, clips
onto the goggles' band at the back of the swimmer's head. ST's 9-axis MEMS
inertial module[1]senses the body movements and provides precise data
analyzed by the XMetrics algorithm, executed inside an STM32F4 32-bit
microcontroller, to detect the swimming style and determine the number of
laps and strokes, stroke frequency and quality, flip-turn efficacy, speed,
and elapsed time.

The STM32F4 microcontroller from ST handles overall system processing inside
the XMetrics swim monitor. It runs sophisticated algorithms that recognize
and interpret all of the complex biomechanical parameters to provide
first-level analysis. Swimmers get instant information on their performance
through waterproof earphones so they know exactly how they are doing at any
turn or stop during the swimming session. ST has also supplied a dedicated
component that protects the XMetrics device against electrostatic discharge,
securing a high level of signal integrity for the USB 2.0 interface.

XMetrics software and apps enable swimmers to program their training schedule
and customize the audio feedback. Synchronization via tablet or smartphone is
automatic and any parameter can be changed at any time. Out of the water,
users can analyze every aspect of their swim using advanced graphical tools
and share results with their coach and friends.

"ST's leading-edge Internet-of-Things (IoT) technologies helped us realize our
dream of developing an easy-to-use, powerful Smart-Things trainer that
delivers personal-coach attention to every swimmer," said Andrea Rinaldo,
XMetrics CEO, a swim coach and former professional swimmer. "The superior
performance and energy efficiency of ST's miniature chips maximize the
monitor usability and make sure XMetrics users get the perfect balance of
functionality, comfort, and battery life."

"The market's most accurate swim monitor with real-time audio feedback pushes
the boundaries of what technology can do to help and encourage people to
enjoy sports and stay fit," said Philip Lolies, EMEA Vice President,
Marketing&Application, STMicroelectronics. "XMetrics' decision to rely on ST
sensors and microcontrollers confirms our position as the IoT one-stop shop
and go-to partner for creating 'Smart Things' that make positive
contributions to people's health and quality of life."

"XMetrics is a great training and fitness tool for swimmers of all levels. If
I'd had an XMetrics when preparing for the Olympics, I would probably have
won one more medal," added Massimiliano Rosolino, an Italian swimmer and
Olympic medalist.

Over the past year, XMetrics has benefited from funding and managerial support
to grow their business by Breed Reply, the IoT Advanced Incubator of Reply.

More information about XMetrics activity trackers is available
atwww.xmetrics.it

ST's microcontrollers and MEMS devices are available to order atwww.st.com

About XMetrics

XMetrics is a wearable technology company, combining Italian design with
advanced biomechanical sensors and sophisticated algorithms, resulting in the
ultimate ingenious activity tracker to improve any swimmer's performance. The
team created a wearable device unlike any other thanks to its ergonomic
design, real-time audio feedback, and back-of-head positioning. XMetrics
provides a unique training experience detecting a wide range of parameters,
employing cutting-edge technology.

About STMicroelectronics

ST is a global semiconductor leader delivering intelligent and
energy-efficient products and solutions that power the electronics at the
heart of everyday life. ST's products are found everywhere today, and
together with our customers, we are enabling smarter driving and smarter
factories, cities and homes, along with the next generation of mobile and
Internet of Things devices. By getting more from technology to get more from
life, ST stands for life.augmented.

In 2014, the Company's net revenues were $7.40 billion, serving more than
100,000 customers worldwide. Further information can be found atwww.st.com.

For Press Information Contact:

XMetrics

Chiara Rossi
Communication Manager
+39 348 7551178
chiara.rossi@xmetrics.it

STMicroelectronics

Michael Markowitz
Director Technical Media Relations
+1 781 591 0354
michael.markowitz@st.com
---------------------------------------[1]accelerometer + gyroscope + magnetometer

ST Chips in XMetrics Swim Monitor
http://hugin.info/152740/R/1958242/713555.pdf
ST Chips in XMetrics Swim Monitor_IMAGE
http://hugin.info/152740/R/1958242/713556.jpg

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This announcement is distributed by NASDAQ OMX Corporate Solutions on behalf of NASDAQ OMX Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: STMicroelectronics via Globenewswire

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