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Global Activation Agency and Printed Electronics Leader to Bring
Digitally Connected Products to the Store and the Home

(OSLO and CHICAGO) February 18, 2016 -Thin Film Electronics ASA("Thinfilm")
(OSE: THIN.OL; OTCQX: TFECY), a global leader in printed electronics and
smart systems, today announced an exclusive partnership with Arc, the shopper
marketing and activation agency inside Leo Burnett. The two companies will
collaborate to deliver Thinfilm's NFC OpenSense(TM) technology to Arc and Leo
Burnett clients across a variety of product categories.

NFC OpenSense tags are thin, flexible labels that adhere to products and can
be activated with the tap of an NFC-enabled smartphone. Each tag is uniquely
identifiable and can detect both a product's "factory sealed" and "opened"
states. Once tapped, the tag wirelessly communicates with a smartphone,
instantly delivering contextual brand content at shelf or when using the
product at home.

Thinfilm and Leo Burnett/Arc teams will work side-by-side, ensuring the
technology is accessible to brands and creating custom NFC OpenSense
solutions for agency clients. In addition, the combined team will help
further shape the technology to ensure the technology is more attractive and
accessible to brands.

"Technology affords people the opportunity to plan, shop, and buy on their own
terms anytime and anywhere, resulting in highly sophisticated shoppers and a
highly competitive marketplace," said Nick Jones, EVP, Innovation&Growth
Arc/Leo Burnett, "Thinfilm's NFC OpenSense technology is a game changer. It
allows brands to connect with shoppers beyond the point-of-sale, delivering
multiple messages throughout a product's lifetime."

In June 2015, Thinfilm highlighted its NFC OpenSense technology at Leo
Burnett/Arc's fifth annual FutureShop showcase in Chicago. Leo Burnett/Arc
clients and staff learned firsthand how next-generation, mobile-centric
retail marketing technologies can change the way brands communicate and the
way consumers make purchase decisions.

"Thinfilm is very excited to partner with a global leader and innovator in the
field of digital communication and shopper marketing," said Davor Sutija, CEO
of Thinfilm. "We look forward to working closely with the team at Leo
Burnett/Arc to help provide the agency's clients with solutions that
strengthen consumer relationships and ultimately, grow their businesses."

About Thin Film Electronics ASA

Thinfilm is a leader in the development and commercialization of printed
electronics. The first to commercialize printed, rewritable memory, the
Company is creating printed systems that include memory, sensing, display,
and wireless communication, all at a low cost unmatched by any other
electronic technology. Thinfilm's roadmap integrates technology from a strong
and growing ecosystem of partners to enable the Internet of Everything by
bringing intelligence to disposable goods.

Thin Film Electronics ASA ("Thinfilm") is a publicly listed Norwegian company
with headquarters in Oslo, Norway; product development and production in
Linköping, Sweden; product development, production, and business development
in San Jose, California, USA; and sales offices in the United States, Hong
Kong, and Singapore. For more information, visit www.thinfilm.no.

About Arc

Arcis the Intelligent Activation Agency withinLeo Burnett Worldwide.
Headquartered in Chicago, Arc provides brands with innovative, insightful and
imaginative creative solutions rooted in understanding people and behavior
through the lens of a shopper. As part of one of the world's largest agency
networks, Arc boasts 26 offices in 22 countries with more than 1,000
employees. Arc works with some of the world's most valued brands including
Coca-Cola, Fiat, Adidas, Samsung, Microsoft, McDonald's and P&G. To learn
more about Arc, please visitwww.arcww.com.

About Leo Burnett Worldwide

Leo Burnett Worldwide believes in using creativity to drive dynamic business
change for its clients. Through a HumanKind approach to marketing, the agency
puts a brand's purpose at the center of communications to transform human
behavior. Part of Publicis Communications, Leo Burnett Worldwide is one of
the world's largest agency networks with 85 offices and more than 8,000
employees. The global agency works with some of the world's most valued
brands including Coca-Cola, Fiat, Kellogg's, Kraft, McDonald's, Nintendo,
P&G, Samsung and Tata among others. Leo Burnett is the most awarded network
in the world based on Advertising Age's 2015 Awards Report. To learn more
about Leo Burnett Worldwide and its rich, 80-year history of creating iconic
brands, visit our site, Facebook page and follow us via @leoburnett.

# # #

For more information on Thinfilm please contact:
Bill Cummings
VP, Marketing&Communications
Thin Film Electronics ASA
+1 408-503-7312

Jennifer Smith
Blanc&Otus for Thin Film Electronics ASA
+1 415-856-5152

For more information on Leo Burnett/Arc please contact:

Michael Cowen
Associate Director, Reputation&Communications
Leo Burnett/Arc
+1 312-607-6874

This information is subject to the disclosure requirements pursuant to section
5-12 of the Norwegian Securities Trading Act.


This announcement is distributed by NASDAQ OMX Corporate Solutions on behalf of NASDAQ OMX Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: Thin Film Electronics ASA via Globenewswire


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