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Thin Film Electronics ASA: Thinfilm and SmartSign Align to Combat Counterfeit Products in Vietnam

NFC OpenSense(TM) technology delivers product authentication and
consumer engagement capabilities to brand owners and government agencies

OSLO, Norway, February 23, 2016 -Thin Film Electronics ASA("Thinfilm") (OSE:
THIN.OL; OTCQX: TFECY), a global leader in printed electronics and smart
systems, today announced a partnership withSmartSign, a leading provider of
digital security products and other technology-based solutions in Southeast
Asia. The companies are leveraging Thinfilm's NFC OpenSense(TM) technology as
a means of addressing rampant counterfeiting that currently exists in many
Vietnamese markets, including wine and spirits, tobacco, and home health

In delivering this next-generation anti-counterfeiting NFC solution throughout
Vietnam, Thinfilm and SmartSign are initially focusing on the wine market in
the wine/spirits segment, an industry that has been hit especially hard by
fraud. In fact, the World Health Organization (WHO) stated in a 2014 report
that "50% of all alcohol consumed in Vietnam is unrecorded," a scenario which
poses major health risks, creates unfair competition for legitimate
businesses, and deprives the government of much needed tax revenues.

NFC OpenSense tags will help prevent these counterfeiting activities, as the
proprietary technology allows the consumer, the brand, the retailer, and
others throughout the supply chain to verify the authenticity of each bottle.
A growing number of firms in the global wine industry have expressed interest
in NFC OpenSense, including Australia-based Ferngrove Wines. Thinfilm, the G
World Group and Ferngrove unveiled the world's first "smart wine bottle"
powered by printed electronics at Mobile World Congress Shanghai in 2015. The
group is planning to launch field trials in 2016.

NFC OpenSense tags are thin, flexible labels that can detect a product's
"factory sealed" and "opened" states and wirelessly communicate contextual
content with the tap of an NFC-enabled smartphone or device. The tags contain
unique identifiers that make it possible for brands and government agencies
to authenticate products and track them to the individual-item level using
powerful software and analytics tools. In combination with the NFC OpenSense
tags, SmartSign has developed a custom mobile app and back-end software to
ultimately deliver a powerful end-to-end anti-counterfeiting solution.

Counterfeiting and illicit trade are pervasive in Vietnam, primarily due to
high import taxes and the huge influx of fraudulent goods from neighboring
China and Cambodia. Beyond wine and spirits, nearly one billion packages of
counterfeit/illicit cigarettes are smuggled into the Vietnamese market each
year. This figure represents nearly 25% of domestic consumption and costs the
government more than US$200 million in lost taxes. The Vietnamese government
recently established "Committee 389" to unite the Ministry of Commerce, the
Customs Department, and the Police Department to proactively combat these
increasing levels of product counterfeiting and illicit trade.

"In a region that continues to be significantly impacted by fake products and
illegal trade, SmartSign has been a leader in providing commercial
anti-counterfeiting solutions to the Vietnamese market," said Davor Sutija,
CEO for Thinfilm. "We're pleased to partner with SmartSign and also excited
that NFC

OpenSense will play a key role in helping to mitigate these serious issues in

Thinfilm and SmartSign will be demonstrating the solution at an
Anti-Counterfeiting Workshop featuring NFC technology and SMS labels in March
in Hanoi. Thinfilm will also be demonstrating other technologies in its
product portfolio, includingNFC Speedtap(TM)andThinfilm Memory(TM). It is
expected that the event will be attended by several government agencies,
including the Ministry of Health, the Ministry of Finance, the Ministry of
Commerce, the Ministry of Science and Technology, the Ministry of Industry
and Trade, the Customs Department, and the Police Department.

"The counterfeiting issue in Vietnam has grown steadily over the past several
years and has severely impacted the country's ability to attract investment,"
said SmartSign's CEO, Nguyen Hoang Vu. "This solution enables the Vietnamese
government to increase tax revenue and protect companies against unfair
competition from illicit trade in counterfeit products. It also allows
businesses to combat the proliferation of fraudulent products and, at the
same time, provide relevant information to their valued customers through
their smartphones."

About Thin Film Electronics ASA

Thinfilm is a leader in the development and commercialization of printed
electronics and smart systems. The first to commercialize printed, rewritable
memory, the Company is creating printed
systems that include memory, sensing, display, and wireless communication
(NFC), all at a low cost unmatched by traditional electronic technologies.
Thinfilm's roadmap integrates technology from a strong and growing ecosystem
of partners to enable the Internet of Everything by bringing intelligence to
disposable goods.

Thin Film Electronics ASA ("Thinfilm") is a publicly listed Norwegian company
with headquarters in Oslo, Norway; product development and production in
Linköping, Sweden; product development, production, and business development
in San Jose, California, USA; and sales offices in the United States, Hong
Kong and Singapore. For more information, visit www.thinfilm.no.

About SmartSign
SmartSign is a leading provider of digital security products and
technology-based solutions in Southeast Asia. The Company is developing
certificate authority solutions that are effective, practical, and consistent
with market demands for its customers, the community and shareholders. It is
also one of the first enterprises in Vietnam to address the Public Key
encryption infrastructure market, and has introduced several security
products in an effort to socialize information technology in Vietnam,
including Vina CA. Vina CA is a Public CA provider, approved by Ministry of
Information and Communications. It began offering CA services in March 2013,
and today is one of the leading providers in the market. Vina CA has
operations in 3 major cities: Hanoi, Ho Chi Minh City and Danang.

In early 2015, SmartSign introduced an SMS Anti-Counterfeit Stamp to the
market which, in collaboration with Thinfilm, is now being expanded to an
NFC-based solution. For more information, visit

For more information on Thinfilm please contact:
Bill Cummings
VP, Marketing&Communications

Thin Film Electronics ASA
+1 408-503-7312

Jennifer Smith
Blanc&Otus for Thin Film Electronics ASA
+1 415-856-5152


This information is subject of the disclosure requirements acc. to §5-12 vphl (Norwegian Securities Trading Act)


This announcement is distributed by NASDAQ OMX Corporate Solutions on behalf of NASDAQ OMX Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: Thin Film Electronics ASA via Globenewswire


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