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2016-05-16

CHANGE IN BETSSON AB CORPORATE MANAGEMENT TEAM

AB CORPORATE MANAGEMENT TEAM

A key and strategic appointment has been made at Betsson AB to strengthen its
corporate management team, the company announced today.

Pia Rosin has been appointed Vice President of Corporate Communication as of 20
June 2016. Her role will encompass investor relations and financial
communications for Betsson AB. Pia was previously Investor Relations Manager at
Saab Defence and Security and has vast experience in corporate communications.

“Pia will be creating a responsive and shareholder-focused investor relations
function. She brings to the role a broad knowledge of our business from her
time at Entraction as well as investor relations from her time at Saab. I am
confident that she will quickly become an extremely valuable partner to our
investor community”, Ulrik Bengtsson, President and CEO of Betsson AB, said.

For further information, please contact:

Ulrik Bengtsson, CEO and President Betsson AB (publ), telephone: +46 (0)8 506
403 00, ulrik.bengtsson@betssonab.com

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