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GOWEX : GOWEX signs Philip Brown, former COO of CBS Outdoor, to lead the growth strategy of the Company in the UK and Ireland

GOWEX signs Philip Brown, former COO of CBS Outdoor, to lead the growth
strategy of the Company in the UK and Ireland

Philip Brown is a key appointment in the expansion plan of GOWEX in the UK and
Ireland, where the company already developing Wireless Smart Cities projects
in Dublin and Edinburgh

Philip brings eighteen years of Outdoor Advertising experience in senior roles
with CBS Outdoor (now Exterion Media) to this new position

Madrid, May 8, 2014-
(GOW-MAB, ALGOW-NYSE Alternext, LGWXY-OTC Market), a leading company in the
creation Wireless Smart Cities® has announced the appointment to the position
of the United Kingdom and Ireland General Manager, ofPhilip Brown, former COO
(Chief Franchise and Operations Officer) of CBS Outdoor International, a
division of CBS Corporation and leading force in the international out of
home market.

The introduction of Philip Brown to the management team represents an
important pillar in the international expansion strategy of GOWEX, and
specifically to the efforts to add new alliances that will expand the
company's WiFi network across the region, where it has already announced two
important Wireless Smart Cities projects for City of Dublin and, more
recently, for the council of Edinburgh.
"GOWEX strategy in the UK and Ireland will focus on creating new Smart WiFi
networks both for public spaces and for public transport services, which will
attract a wide audience through easily accessible high quality WiFi freemium
services, a unique and exclusive product on the market. Cities and transport
companies that introduce these networks will position themselves at the
forefront of modern telecommunications" and connectivity",
says Philip Brown.
Philip Brown, experienced in both Digital Media and Advertising
An Irish citizen, Philip holds a BA (English and Classics) from University
College, Dublin, and has extensive commercial experience over 18 years in the
outdoor advertising: market as Joint Managing Director of CBS Outdoor
Ireland, and more recently Chief Franchise and Operations Officer at CBS
Outdoor International responsible for developing the group's advertising
network across Europe.
Philip has been closely involved in many landmark developments in Outdoor
Advertising including as a founding member of JNOR (Joint National Outdoor
Research) in Ireland, the introduction of Digital formats at the Westfield
London City mall, and the launch of a variety of other digital products in
Ireland, France and Italy. "His extensive knowledge of the outdoor spaces
advertising industry across
several international markets and his enthusiasm for the GOWEX expansion
project in the British Isles, was a crucial factor for the appointment of
Philip Brown as new GOWEX General Manager for the UK and Ireland"
says Jenaro García CEO GOWEX.

Philip's experience of developing advertising products in outdoor to reach and
engage audiences with precision has great synergies with the GOWEX model of
using WiFi technology as a communication and advertising channel. And with a
recent study carried out by IAB, in the UK projecting 75% Smartphone
penetration in the UK and significant increases in Tablet ownership in 2014,
GOWEX will be well positioned to benefit from the continuing migration of
advertising budgets to mobile digital.

GOWEX signs Philip Brown, former COO of CBS Outdoor


This announcement is distributed by NASDAQ OMX Corporate Solutions on behalf of NASDAQ OMX Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: Gowex via Globenewswire


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