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2014-07-29

Mavshack: Mineski Becomes Official Distributor of Mavshack Subscription Load

MINESKI BECOMES OFFICIAL DISTRIBUTOR OF MAVSHACK SUBSCRIPTION LOAD

MAVSHACK.COM, the leading subscription-based streaming service of Asian HD
movies, music videos and TV shows, is pleased to announce a distributor
partnership with MINESKI INTERNATIONAL INC., one of the largest
professional online gaming communities and operator of a nationwide network
of internet cafes in the Philippines and an online network spanning the
world.

Mr. Jerry Lozano, Mavshack Director for Philippines, has formalized the
distributorship with Mr. Dar Cayabyab, Mineski's Vice President of
Franchise.

This agreement is the culmination of a business relationship forged earlier
this year when Mavshack and Mineski first teamed up to launch the Mineski's
Freshmen Promo, a very successful brand awareness campaign where in a span
of 7 weeks, college students were engaged in a bundled package of 6 hours
PC time in all Mineski cybercafés nationwide.

- Proud and at the same time, thankful for Mavshack in trusting us to be
one of their load distributors…, Cayabyab said.

- The Freshmen promo was a success. Thousands were engaged and registered
on Mavshack.com, and was began watching content on Mavshack's site. We
can't wait to sign another deal with Mineski. This time we are entrusting
Mineski to boost sales for us, Lozano added.

Now all Mineski internet cafes across the country will start selling
Mavshack.com Load Cards and E-pins, supported by stand-by computer monitor
wallpaper ads, in-store posters as well as synchronization of
Mavshack.com's social media posts with Mineski's social media accounts.

- Mineski will be one of the first retailers to utilize the M.O.D.S.
(Mavshack Online Distribution System), a proprietary online system that
allows Mineski to access client-only areas, view sales trends and reload
their entire chain with a click of a button. Training and full integration
will be complete within 10 business days, stated Jerry Lozano.

Mavshack.com will also be loaded with all past and future gaming
tournaments held in the Mineski network. Minesky averages 2 million unique
users during these tournaments and expect great demand from its users to
view them on demand from mavshack.com

The move from a branding and promotional partner to a full distributor is
welcome and a good indicator of future sales as Mavshack's investment in
name recognition and brand marketing comes to fruition.

Stockholm July 29 2014

For more information, please Contact:
Jerry Lozano
Country Director Philippines
jerry.lozano@mavshack.ph
+63 02 437 1447

Marika Khodr
Brand Manager
marika.khodr@mavshack.com
+46 70 640 68 83

The following documents can be retrieved from beQuoted
Mavshack Pressrelease 2014-07-29 (English).pdf

About Mavshack AB
Mavshack runs one of the world's fastest growing Internet TV service with
Asian movies in HD, music videos and TV shows without commercials. The
service is accessible from any Internet-connected device at a low monthly
fee and based on streaming technology. Already today Mavshack has the
largest library of Filipino and Indian titles and has signed an agreement
with Asia's leading content providers. Mavshack is a Swedish company listed
on NASDAQ OMX First North under the ticker MAV. Certified Adviser is Erik
Penser AB. More information about the company is available at
www.mavshack.se .

Författare BEQ

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