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2014-04-06

MTG: MTG and Sony Pictures Television sign ground breaking content deal

Modern Times Group MTG AB (publ.) (`MTG' or `the Group'), the
international entertainment group, today announced an exclusive
multi-year content cooperation deal with Sony Pictures Television
(`SPT'). All of MTG's Nordic free-TV, movie channels and platforms
will now be able to offer viewers the most recent Sony movies and TV
series.

Sony Pictures' latest releases like The Smurfs, Django Unchained and
Men In Black 3, The Amazing Spider-Man as well as widely anticipated
new releases such as The Amazing Spider-Man 2, along with titles from
their extensive library will be made available on MTG's ten
Scandinavian free-TV channels, as well as on the Viasat Film pay-TV
channels and Viaplay online pay-TV service across the Nordic region.
Viaplay subscribers will also be able to access individual shows,
movies and TV box sets - either streamed or on a download-to-go
basis. MTG's free and pay-TV channels are available both on the
Viasat satellite platforms and virtually all other pay-TV platforms
in the Nordic region.

Jakob Mejlhede, MTG Senior Vice President of Acquisitions &
Programming and Chief Content Officer of MTGx, commented: "This deal
is the first of its kind, as we have licensed Sony Pictures'
fantastic content for all platforms in Scandinavia. Now everyone can
enjoy Sony Pictures' amazing stories every day and in many different
ways. The future of television is happening right now, and SPT shares
our commitment to forward thinking partnerships that reflect the huge
demand for recent and classic movies and TV shows on viewer's own
terms and at their convenience."

Andreas Brosjo, Senior Vice President, distribution at SPT commented:
"We have enjoyed a long standing partnership with MTG which we are
taking to a new level. Together we are able to bring the best of Sony
Pictures' latest features and television series to MTG's viewers
across a large spectrum of platforms, both the subscription as well
as the free-TV business, linear as well as on demand."

Jørgen Madsen Lindemann, President and CEO of MTG, commented: "We are
witnessing the birth of a new paradigm. Consumers want TV anywhere
and everywhere, and that is what we are delivering together with SPT.
We have always been at the forefront of the industry, and pushing the
boundaries for how things are done, in order to make our
entertainment experiences as engaging, satisfying, simple and
relevant as possible to the consumer."

***

For further information, please visit www.mtg.se or contact:

Investors & Analysts
Tel: +46 (0) 73 699 2714
Email: investor.relations@mtg.se

Journalists
Tel: +46 (0) 73 699 2709
Email: press@mtg.se

Modern Times Group (MTG) is an international entertainment group with
operations that span four continents and include free-TV, pay-TV,
radio and content production businesses. MTG's Viasat Broadcasting
operates free-TV and pay-TV channels, which are available on Viasat's
own satellite platforms and third party networks, and also
distributes TV content over the internet. MTG is also the largest
shareholder in CTC Media, which is Russia's leading independent
television broadcaster.

Modern Times Group is a growth company and generated net sales of SEK
14.1 billion in 2013. MTG's Class A and B shares are listed on Nasdaq
OMX Stockholm's Large Cap index under the symbols `MTGA' and `MTGB'.

The information in this announcement is that which Modern Times Group
MTG AB is required to disclose under the Securities Market Act and/or
the Financial Instruments Trading Act. It was released for
publication at 08:00 CET on 7 April 2014.

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http://news.cision.com/mtg/r/mtg-and-sony-pictures-television-sign-groun...
http://mb.cision.com/Main/56/9564595/229815.pdf

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