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Net Insight AB: Net Insight Brings World's First True Live OTT Solution to Market

Company's Sye solution solving live OTT content sync and delay challenges to
be showcased for the first time at NAB 2016


, Sweden

- Net Insight, the leading provider of live, interactive and on-demand media
today announces the official launch of Sye, the world's only
true live OTT streaming solution. Sye allows live content to be streamed with
frame-accurate synchronization across any type of screen, including linear
broadcast TV, with no delay.

"Sye completely revolutionizes the way live OTT content is experienced, and
will disrupt and change industry dynamics in a significant way," said Per
Lindgren, senior vice president Live OTT at Net Insight. "It harmonizes live
TV to all screens, which for the first time enables real time interactivity
and audience engagement, providing new experiences that consumers want to be
a part of and are willing to pay for. It also puts service providers back
into the OTT value chain with new unique opportunities to generate revenue."

Traditional OTT platforms suffer from delays in content delivery, ranging from
seconds to minutes. This makes true live OTT viewing experiences impossible
and forces viewers to log out of social and companion apps, and complementary
platforms. As a result, OTT's promise of social interactivity is broken and
the potential for broader audience engagement and interactivity is lost. By
harmonizing all content to all screens Sye offers engaging TV experiences
that are unprecedented in the industry. This includes live betting, voting
and polling, as well as enhanced social and entertainment interactivity. In
addition, companies across the entire media ecosystem have the opportunity to
"own" the second screen experience by creating compelling second screen
content, such as driver cams in motor racing, where the action is in sync
across all screens. This enables viewers of live OTT content to have an
immersive television experience without missing a beat of the action
unfolding 0n the first screen.

Sye has already been successfully road tested by Net Insight customer TATA
Communications. The proof of concept test included a transcontinental OTT
feed from a motor racing event in Singapore and delivered it to the U.K. with
no delay between the live linear broadcast of the race and live stream viewed
through an app.

"With OTT viewership growing at a phenomenal rate, making the second screen an
extension of the first screen experience for live television has huge
potential in activating and engaging audiences in new and exciting ways,"
said Fredrik Tumegård, CEO of Net Insight. "Our expertise and innovation in
live television, and experience across the entire media industry, enables us
to develop game changing solutions such as Sye, which are shaping the future
of media and TV experiences."

To find out more about Net Insight's Sye solution, see it in action, and
discuss the future of true Live OTT, please visit the company's stand
(#SU3821) at NAB 2016 or more

For further information, please contact:

Fredrik Tumegård, CEO of Net Insight, +46 8 685 04 00,

About Net Insight

Net Insight's vision is to
enable a live and interactive media experience for anyone on earth. Net
delivers media transport solutions that
broadcasters, content owners and network service providers to activate their
audiences by providing a
quality-of-experience worth paying for, live and local content that's part of
their world and interactive experiences they want to be part of.

The company's solutions enable live, interactive and on-demand media
transport, with operational simplicity, to let customers focus on delivering
the best possible experience to their audiences. Net Insight's strength lies
in enabling lossless video transport at any scale, from live contribution via
the Internet, to ultra-high-definition distribution in managed media networks
spanning the globe.

More than
500 world-class customers run mission critical media services using Net
Insight's solutions, covering more than 60 countries worldwide. Net Insight
is listed on NASDAQ OMX, Stockholm.

For more information

, please visit

Net Insight Brings World's First True Live OTT Solution to Market


This announcement is distributed by NASDAQ OMX Corporate Solutions on behalf of NASDAQ OMX Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: Net Insight AB via Globenewswire


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