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2014-05-28

Scandic: Scandic a dream workplace among Nordic students

Scandic is one of the Nordic region's most attractive employers and
the hotel chain that students most want to work for. This is revealed
in a survey of 16,800 economics students, as part of Universum's
annual drive to identify the most attractive employers in the Nordic
countries. Scandic is the only hotel business represented on the
list, which otherwise features global corporations and organisations.

To make it onto the list, companies must be ranked highly by the
students in at least two of the four participating countries.
According to the list, Scandic is the 27th most popular employer in
the Nordic region, and it is the only hotel business to make an
appearance. The one company in the travel industry that is more
popular is SAS, which is ranked 14th.

"It's brilliant to receive this confirmation that the work we're doing
to attract young talent is appreciated by the target group. Our team
members are our bedrock, and we try to be clear about the development
potential that exists with us. Through the acquisition of Rica, there
are now even more development opportunities, both geographically and
within different professional areas," states Henrik Dider, HR
Director at Scandic Sweden.

The most distinct trend of recent years is that students see it as
increasingly important to work for a good cause, or to feel that they
serve a higher purpose in their working life. In this respect,
Scandic has taken a strong lead by having the industry's foremost
sustainability programme. In addition, Scandic offers tailor-made
courses for the individual development of team members.

"Students are looking for employers that can offer security while also
offering development opportunities and chances to try new things,"
explains Claes Peyron, head of Universum in Sweden.

Scandic is constantly working to maintain a presence among students to
further establish itself as an attractive employer. Collaborations
with schools such as Grythyttan and the universities of Lund,
Stockholm and Umeå, plus attendance and activities at career fairs,
are various ways in which Scandic is working to attract new talent.
Scandic also has a close partnership with the talent network
4potentials.

About the survey:
The results are based on the Universum Student Survey 2014, in which
over 16,800 economics students from universities and colleges in
Sweden, Denmark, Norway and Finland were asked to choose their ideal
employer from around 500 companies.

Here is the full list:
http://universumglobal.com/ideal-employer-rankings/regional-results/nord...
(copy and paste in the browser)

For further information:
Henrik Dider, HR Director Scandic, +46 709-73 51 49
Martina Tengvall, PR & Communications Director Scandic, +46 709-73 50
70 martina.tengvall@scandichotels.com

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http://news.cision.com/scandic/r/scandic-a-dream-workplace-among-nordic-...
http://mb.cision.com/Main/401/9592791/250131.pdf

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