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Tobii AB: Tobii Receives Order from Alienware Regarding the IS4 Eye-Tracking Platform

Tobii AB has received an order for eye-tracking platforms of the model
IS4 from Alienware for integration of Tobii's world-leading
technology for eye tracking in the gaming notebook Alienware 17.
Shipment is planned to take place over an 18-month period starting in
the third quarter of this year. There are no binding volume
commitments but deliveries will be done in pace with sales of the
Alienware product.

"This is an important milestone and a major step forward for Tobii in
the PC gaming market. We see great potential in this area, which
currently is the primary area of focus for the business unit Tobii
Tech. We are still addressing the premium segment, but volumes
increase gradually from low levels as more game titles and hardware
with eye tracking becomes available", said Oscar Werner, President
for Tobii Tech.

Alienware, Dell's high-performance PC gaming brand, manufactures a
diverse selection of customizable high-performance desktop and
notebook systems. For more information about the product, see (

This information is information that Tobii AB (publ) is obliged to
make public pursuant to the EU Market Abuse Regulation. The
information was submitted for publication, through the agency of the
contact person set out below, on September 2, 2016, at 6:00 a.m. CET.


Sara Hyléen, Corporate Communications Director of Tobii, tel: 46 70
9161641, email:

About Tobii

Tobii is the global leader in eye tracking. Our vision is a world
where all technology works in harmony with natural human behavior.
Tobii operates through three business units: Tobii Dynavox makes
specially designed computers that are controlled by eye movement or
touch screens for use by people with special needs due to spinal cord
injuries, CP, ALS or other medical conditions. Tobii Pro develops and
sells eye-tracking equipment and services used today by more than
3,000 companies and 2,000 research institutions, including all of the
world's 50 highest ranked universities. Tobii Tech further develops
Tobii's technology for new volume markets, such as computer games,
personal computers, virtual reality and vehicles. Tobii is
headquartered in Sweden and is listed on Nasdaq Stockholm (TOBII).
The group has around 700 employees. For more information, please


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